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The Impact of Tariffs on the Truck Camper Marketplace

All Torklift International products – including our TRUE frame-mounted tie-downs, StableLoad suspension products, and SuperHitch and SuperTruss series – are made in the USA and come with a lifetime warranty and tech support.

Celebrating over 42-years in business, the Kay family opened Torklift as a one-bay shop in Kent, Washington in 1976.  Today Torklift International is a respected manufacturer with over 3,000 dealers worldwide.  Our commitment is to make the lives of our customers safer and more enjoyable.” – Jack Kay, President, Torklift International, Inc.

SuperSprings International

Steel And Aluminum Tariff Impacts SuperSprings

Above: Steel springs at SuperSprings in Carpinteria, California

“We have experienced across the board price increases on steel.  Once we assess the full impact, we will be considering reducing margins and passing a portion of these additional costs onto the end user.  Unfortunately increasing prices of our products will negatively hurt our sales.

Our major competition is the air bag market.  Air bags are largely constituted of rubber, and are not impacted by increased steel prices.  The vast majority of these rubber airbags are imported, yet they will not be affected by tariffs. This puts us at a competitive disadvantage.

The largest producer of steel in the USA is Gerdau, a company headquartered in Sao Paulo, Brazil.  In anticipation of the tariffs, Gerdau started raising prices before the tariffs were imposed.  Ultimately the impact of these steel tariffs are having unintended consequences.

SuperSprings International is a suspension enhancing manufacturer that prides themselves in having all components manufactured here in the USA.  We have purposely not been seduced by cheaper imports, yet now feel penalized through these tariffs for using “home grown” steel.

Some of our competitors are having their springs fully manufactured in the Pacific Rim and, because they are a completed product, they are not subjected to tariffs.  That puts American made steel products – like ours – at a disadvantage.” – Gerry Lamberti, CEO, SuperSprings International, Inc.

A Developing Situation

While the pundits argue over the rationale of these tariffs, there are real consequences unfolding right now in our truck camper marketplace.

The point of this article is to bring these consequences to light so that you can better understand what may be coming.  Better to be prepared, than caught off-guard.

If the current tariffs continue, we will likely see price increases for trucks, campers, and truck camping gear in the near future.  Those are the facts.

As a consumer, one important take-away is this; don’t delay a truck, camper, or gear purchase.  If the tariffs continue, those products are not going to be cheaper tomorrow.

 

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