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SURVEY RESULTS: 2014 Ultimate Truck Camper

1,167 Truck Camper Magazine readers respond to the 2014 Ultimate Truck Camper Survey and reveal in detail what today’s consumer wants in modern pop-up and hard-side truck campers.

2014 Camper Survey Results

The 2014 Ultimate Truck Camper Survey results are in and the data is destined to alter the future of truck camper design, materials, features, and amenities.

Readers were first asked to first choose one of two surveys; the pop-up camper survey, or hard side camper survey.  Here are the results of how many of each survey, pop-up or hard side, were completed.

POP-UP CAMPERHARD SIDE CAMPER
280 Completed Surveys – 23.99%887 Completed Surveys – 76.01%

2014 Ultimate Truck Camper Survey Results

The survey results are listed in the order the survey questions were asked with pop-up and hard-side truck camper data shown side-by-side for comparison.

There are a total of fifty-four questions spread out over three parts.  To see Part 2 of the survey results, click here.  To see Part 3 of the survey results, click here.

1. What weight (fully wet and loaded) would you prefer for your next truck camper purchase?

POP-UP CAMPERHARD SIDE CAMPER
Under 1,000 pounds – 11.51%N/A
1,000 to 1,500 pounds – 26.26%Under 1,500 pounds – 2.6%
1,500 to 2,000 pounds – 31.29%1,500 to 2,000 pounds – 7.02%
2,000 to 2,500 pounds – 16.55%2,000 to 2,500 pounds – 14.61%
2,500 to 3,000 pounds – 6.83%2,500 to 3,000 pounds – 19.59%
3,000 to 3,500 pounds – 2.16%3,000 to 3,500 pounds – 16.19%
More than 3,500 pounds – 0.72%3,500 to 4,000 pounds – 13.82%
N/A4,000 to 4,500 pounds – 8.04%
N/A4,500 to 5,000 pounds – 6.68%
N/A5,000 to 5,500 pounds – 2.72%
N/A5,500 to 6,000 pounds – 2.27%
N/AMore than 6,000 pounds – 1.25%
No preference – 4.68%No preference – 5.21%

 

2. What floor length would you prefer for your next truck camper purchase?

POP-UP CAMPERHARD SIDE CAMPER
Short bed: Under 5 feet – 0.36%N/A
Short bed: 5 to 6 feet – 9.29%Short bed: 5 to 6 feet- 1.02%
Short bed: 6 to 7 feet – 26.07%Short bed: 6 to 7 feet- 5.56%
Short bed: 7 to 8 feet – 14.64%Short bed: 7 to 8 feet – 7.37%
Short bed: 8 feet or longer – 10.36%Short bed: 8 feet or longer – 11.68%
Long bed: 8 to 9 feet – 24.64%Long bed: 8 to 9 feet – 17.8%
Long bed: 9 to 10 feet – 8.93%Long bed: 9 to 10 feet – 22.79%
Long bed: 10 or longer – 5.0%Long bed: 10 to 11 feet – 17.46%
N/ALong bed: 11 feet or longer – 15.42%
No preference – 0.71%No preference – 0.91%

 

3. HARD SIDE ONLY: Would you prefer a camper designed for a pick-up bed or a flat bed for your next hard side truck camper purchase?

POP-UP CAMPERHARD SIDE CAMPER
N/APick-up bed – 84.25%
N/AFlat bed – 10%
N/ANo preference – 5.75%

 

4. Would you prefer a rear entry door or side entry door for your next truck camper purchase?

POP-UP CAMPERHARD SIDE CAMPER
Rear entry door – 72.56%Rear entry door – 45.08%
Side entry door – 12.27%Side entry door – 38.44%
No preference – 15.16%No preference – 16.48%

 

5. Would you prefer a basement model or non-basement model for your next truck camper purchase?

POP-UP CAMPERHARD SIDE CAMPER
Basement model – 25.64%Basement model – 59.54%
Non-basement model – 51.65%Non-basement model – 22.97%
No preference – 22.71%No preference – 17.49%

 

6. POP-UP QUESTION ONLY: Would you prefer a soft-wall pop-up or a hard-wall pop-up for your next pop-up truck camper purchase?

POP-UP CAMPERHARD SIDE CAMPER
Soft-wall pop-up – 49.46%N/A
Hard-wall pop-up – 35.48%N/A
No preference – 15.05%N/A

 

7. POP-UP QUESTION ONLY: What type of pop-up mechanism would you prefer for your next pop-up truck camper purchase?

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