The S&S Camper team (names listed below)
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S&S’s monster forklift built from a school bus
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Gary Grafe, a.k.a. Inspector S&S
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Doug Sieler and his father, Mic
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Mic Sieler and his heavily modified 1954 Dodge truck
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John Sieler and his dog, Buddy, and Sophie
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Before interior finishing - Patrick Robertson, S&S’s Foreman
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After interior finishing - Patrick Robertson, S&S’s Foreman
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Doug demonstrates the strength of his drawers
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A row of new S&S campers and the old Sieler home
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Ed Cornelius installs LED rear lights
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Terri Mansfield and Dean Olmstead skinning a new camper
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Kalispell, Montana - S&S Campers is a company that runs by
it’s own rules. They build their frames with wood. They
only manufacture non-slides. And they make changes to their
campers almost everyday. As a company, S&S seems fearless.
Uncle Chuck and the CNC Machine
Perhaps there’s no better way to illustrate the fearless nature of
S&S than to talk about Uncle Chuck and the CNC machine. Uncle
Chuck is really Allen Sieler, a.k.a. Doug’s Uncle, but everyone calls
him Chuck except for Doug. Doug calls him Uncle Chuck, and so do
we.
Together with Doug, Uncle Chuck and CNC machine are constantly
innovating a better S&S truck camper. It can be as big as a
whole new floor plan or as small as changing the way a door is mounted,
but they’re innovating everyday. Often a new Doug and Uncle Chuck
idea comes off the CNC machine and is put right on the assembly
line. Fearless.
Full-Booth Dinettes for Every Model
The results of all this innovation can be clearly seen in their
campers. For example, one feature that really distinguishes
S&S truck campers is their full-booth dinettes. Not only do
they feature full-booth dinettes in their 11 foot model, but also their
9.5 foot and 8.5 foot models as well. To see an 8.5 foot truck
camper with a full-booth dinette is really something, especially when
you consider that it’s a non-slide!
As a designer, one of Doug’s primary goals has been to offer the look
and feel of a slide-out truck camper without the slide. With his
full-booth dinettes, clever use of mirrored refrigerator and cabinet
faces, lighter cabinet woods and warm fabrics, some may feel that he is
well on his way to meeting that goal. Of course Doug will be the
first to admit that his wife, Crystal, is the real brain behind the
inviting interior décor.
Another feature that distinguishes S&S’s truck campers is their
roll out stairs to assist entry and exit from the over cab
bedroom. These stairs roll out from under the dinette and lock
firmly in place. For an aging population, these stairs could be a
very strong selling point. And take a close look at those
stairs. They came right out of Uncle Chuck’s head, onto the CNC
machine, and into the campers.
Doug also showed us how their 8.5 foot model can fit a Honda 2000
portable generator no matter if you have a short or long bed
truck. Often a shorter truck camper will not be able to fit a
generator if it’s used on a long bed. Again Doug and his thirst
for innovation has found a way to make it happen.
Inspector S&S
As a commitment to dramatically improve the quality of his company’s
truck campers, Doug invited Gary Grafe back to S&S in 2002.
Gary had demonstrated a keen ability to spot quality control issues
when he worked at S&S in the early 1990’s.
We came to think of Gary as Inspector S&S, but we heard the crew
often has much more colorful names for him. Of course everyone
understands the importance of what Gary’s doing. Effectively,
Gary is the last stop before an S&S truck camper goes out the door
and ends up on a dealer’s lot.
Gary’s philosophy is simple. He wants every S&S camper to
arrive at the dealership ready to sell, no manufacturing oversights to
fix, no warranty repairs necessary. In his eyes, every detailed
quality check is of critical importance.
During our visit, we had the opportunity to watch Inspector S&S in
action. With his clipboard checklist, extendable inspection
mirror, and skinny yellow tape, Inspector S&S went to work.
On the exterior, anything that needs attention gets marked with a strip
of yellow tape. He looks for imperfections in the fiberglass,
misplaced staples or screws, bubbles or holes in the seals, and
anything else his little meticulous extendable inspection mirror can
find.
On the inside, Inspector S&S’s yellow tape is placed directly on
his multi-page inspection checklist. Once the manufacturing crew
has addressed Inspector S&S’s yellow strips, he returns to make
sure the fixes are to his satisfaction. He’s checking his list
twice.
We heard rumors of the production crew plotting to wrap Inspector
S&S in his yellow tape and put his mirror in a most uncomfortable
place. But Doug is very happy with the improvements in quality
Gary and the crew have achieved.
Briefly Meeting Mic Sieler
We were very fortunate to be at S&S when Doug’s father, Mic Sieler,
stopped by. Mic started S&S with a $5,000 FHA loan over
thirty-five years ago. Originally, he manufactured wood canopies
for pick-up trucks. When wood canopies were replaced by
fiberglass, Mic started building truck campers.
As he told it, the first campers he built were an early style of camper
called a doghouse. Then he built stubby campers, four-foot
overhang campers, and finally what we consider modern day truck campers.
Mic was most interested in showing me one of his original wood canopies
that was on the S&S lot. So we got into Mic’s 1954
turquoise-green Dodge truck and drove off. About 1,000 feet
later, we safely arrived at our destination and there, up on a metal
scaffolding, was Mic’s wood canopy. After more than twenty years,
it looked to be in very good condition.
Mic is now retired and enjoying the good life between his Montana ranch
and a boat he keeps in Vancouver. Maybe someday we’ll get to
interview Mic and bring you more of the rich history behind S&S.
Forklift Madness
No story about S&S would be complete without mentioning one of
their favorite toys. These crazy Montanans have turned a school
bus into a monster forklift! No longer is little Johnny getting a
ride to kindergarten in this beast. Oh no. Now it’s a giant
truck camper lifting machine. Run, little Johnny, run!
We had the pleasure of watching the S&S crew use the school bus
forklift on several occasions. It works very well and they seem
to use it all the time. Doug even threatened to make us drive it
but we managed to slip that experience by. Maybe next time Doug,
but then again, maybe not!
The S&S Vibe
S&S has a young fun and creative vibe. This is a company that
clearly enjoys what it does. During the two days of our visit,
quite a few people lingered after work hanging out as friends do.
You could say that S&S is a community of friends that just happen
to make, sell, and service truck campers. As we prepare to head
to Canada, we will miss our new friends in Kalispell. Rock on
S&S.
For more information about S&S Campers, visit their web site at www.s-scampers.com .
The S&S Team: Christopher Alt, Cynthia Benefiel, Devonna Benware,
Edward Cornelius, Jamie Enders, Gary Grafe, Merdith Hartsoch, Shawn
Hayes, Jerry Hubbard, Sharon Johnson, Daniel Lewis, Terri
Mansfield-Wright, David Mitchell, James Moore, Allen Nielsen, Dean
Olmsted, Robert Perzinski, Michael Riedinger, Patrick Robertson, Allen
Sieler, Crystal Sieler, Doug Sieler, John Sieler, Anthony Smith,
William Tappan, John Thomson, John Timm
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